How to Start an Internet Business - Video 4 of 10

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When Designing Your Site You Need This SEO Techniques AS Your Guide   by Yandary

SEO happens to be one of the most widely used form of marketing. There are millions of sites on the Internet and the search engines do a great job in indexing all those sites and giving users relevant information. This is why it's important to optimize your site for the search engines to attract targeted traffic that converts. In this article we will be discussing some important SEO tips that you need to keep in mind.
Your anchor text for your links should always make use of one of your primary keywords, in addition to your home page, of course. The anchor text is just the clickable text you see with any link. It's important, for your backlinking, that you use relevant anchor text to all your pages especially the primary keyword phrase for your site - but only for the relevant page. Ok, let's say... just as an example, you have a site that is optimized for "electric dogs," so when you're getting backlinks you want those links to have anchor text: electric dogs. This is highly important because when the search engines come across your link and find a "click here" in your anchor text, then they would assume that this is the keyword you want to get ranked for. But when they find out that your site is about "widgets", you automatically get hit by a penalty. So bottom line - always use relevant keyword phrases in all your anchor text regardless of the situation.
The better your content is, the better time you'll have along the way. The best content is unique, original, well researched, solves some kind of problem, or just informs people about something.
You'll get a better response from your readers, and more search engine traffic if you have as much great content on your site as possible. And always avoid copying other people's content because you'll get slapped with a DMCA as well as problems with possible duplicate content caching.
Your aim should be to make it easy and simple for the search engines to index all pages of your site. In order to achieve this, use text link navigation. Sometimes that not possible, so in that case just text for your links rather than javascript, for example. What you're trying to do here is to give search engines the exact road map to discovering your site's pages easily.
All in all, from the above tips we come to know that search engine optimization is the most reliable way to get targeted traffic. What you've learned here, today, is just the beginning so don't forget it. Remember to have the right level of density along with quality content. The search engines are not perfect, but they're not dumb either, so offer high quality and value to your readers. Last but not the least; make sure you are patient and perseverant in your approach with SEO because it will take some time before you see consistent results.
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